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The Strange Case Of The Fake Black Lives Matter Facebook Page

The Strange Case Of The Fake Black Lives Matter Facebook Page

You may not have heard much from Black Lives Matter in recent days. But they’re still around. The social justice organization continues to spread their brand of hate-driven rhetoric. They continue to build a platform that divides Americans based on their skin color and casts police officers as enemies.

I don’t believe most Americans (black or white) are racist. They don’t hate their neighbors or chalk everything up to race. But there are plenty of people who like to think of it as the focal point of American life. The message of BLM—that black people are forever the victims of an America that persecutes them—is too attractive for some people to pass up.

It’s why groups like this will always thrive. They are built around exploiting people’s anger, fear, and hate. If you spout out the right phrases, using persuasive examples and arguments, you can convince people of anything.

You can even convince people you are a member of a group you have nothing to do with. That was the case of the largest Black Lives Matter Facebook page. The page, boasting almost 700,000 members, was larger than the official BLM page. This page was so influential, it was able to raise upwards of $100,000—meant for programs in the U.S.

There’s just one problem - the page wasn’t run by Black Lives Mater. In fact, it wasn’t run by an American. It wasn’t even run by a black person.

It gets weirder from there.

For at least a year, the biggest page on Facebook purporting to be part of the Black Lives Matter movement was a scam with ties to a middle-aged white man in Australia, a review of the page and associated accounts and websites conducted by CNN shows.

The page, titled simply "Black Lives Matter," had almost 700,000 followers on Facebook, more than twice as many as the official Black Lives Matter page. It was tied to online fundraisers that brought in at least $100,000 that supposedly went to Black Lives Matter causes in the U.S. At least some of the money, however, was transferred to Australian bank accounts, CNN has learned. (CNN)

That’s right, the biggest Black Lives Matter page on Facebook was being run by a white man in Australia. It turns out he was a member of an Australian labor union.

Ian MacKay… worked at the hard left National Union of Workers and has dozens of websites related to black rights registered under his name, including Mr. Mackay did not respond to questions from CNN but said, “My domain name buying and selling is a personal hobby.” (Breitbart)

That might seem odd at face value. Why is a white union worker from Australia buying domain names like “”? Well, when you peel back the slimy skin of the situation, it becomes clear.

Check out what one of his pages read: "Our mission is to raise awareness about racism, bigotry, police brutality and hate crimes by exposing through social media locally and internationally stories that mainstream media don't.” That’s what it said on his Donorbox page—linked from the fake BLM Facebook account.

That sounds pretty convincing, right? I’m sure you’ve heard actual members of Black Lives Matter say something like that, from time to time. Most activist groups use the term “raise awareness.” As if we didn’t know about society’s problems already. And you can always sound convincing when you say you talk about stories the “mainstream media don’t.”

The fact remains that there are always people willing to support something, simply on face value alone. Mackay’s page had the BLACK LIVES MATTER logo, fist, and everything. It had a shop where you could buy fetching t-shirts and coffee mugs. I mean, why would someone sell stuff if they weren’t who they said they were?

It’s not like people lie on the Internet, right?

The page said all the “right” things to lure in disaffected people. There are plenty of Americans who agree with the ideas of BLM. Then there are the young liberals who thought “Liking” a Black Lives Matter page would give them racial cred. They have never faced racial discrimination in their lives—but supporting a social justice page proves they are “woke.” Throwing a few dollars their way makes them even “woker.”

As you can imagine, the real leaders of Black Lives Matter were none too pleased with this situation. They had petitioned Facebook to take the page down for a while, with little support.

On Twitter, a co-founder of the Black Lives Matter movement, Patrice Cullors, said she had complained many times to Facebook about numerous fake accounts.

“We told [Facebook] over and over again to shut that shit down. And it wouldn’t. Glad it’s down now,” she wrote.

“It’s so unfortunate folks were scammed by fake BLM accounts and people.” (Breitbart)

This might be the most troubling part of the story. A verified member of Black Lives Matter—a co-founder even—was trying to take this page down. Obviously, Cullors knew it had nothing to do with her organization. It should have been easy for her to get in touch with someone at Facebook to report this con. Yet it took a long time for Facebook to do anything. Meanwhile, this Aussie stole $100,000 from unsuspecting people.

What does that tell you? That the overlords at Facebook are reluctant to take down a “social justice” themed page. Simply out of fear. Taking this page down would have appeared racist to somebody, right? We don’t want to look racist! Even when a co-founder of BLM says it was fake. The accusation of appearing racist is so terrifying, Facebook refused to take the page down - as it continued to con hundreds of thousands of users.

This is the power of identity politics. Say the right words, push the right buttons and you can get people to do whatever you want. Our society has been programmed to put issues of race above everything else. If someone presents themselves as some kind racial crusader, it trumps every other fact. Even when that person is a con artist.

What’s even worse? Most people won’t learn from this story. Leaving more con men to strike again in the future.

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